Newsroom
Send us your news
We are building the most useful publication for Baltic startups and SMEs. That only works if the people building companies can reach us easily. One email does it.
News intake
This address reaches the editors directly. There is no form to fill in and no ticket queue. If it is easier, send a link to a deck, a press release or an existing write-up and we will work from that.
Make it easy on us
What to put in the email
The prefilled template covers all of this. If you would rather write your own email, these are the fields that get you a faster, better piece.
- Company, website, city and country
- What happened, in one or two sentences
- Why it matters to the Baltic tech scene
- Who we can interview, and when they are free
- Links: press release, existing coverage, images
- Embargo or deadline, if there is one
Skeleton
Copy this if it helps
Company: Website: City and country: Founded: What happened? (one or two sentences) Why does it matter to the Baltic tech scene? (two or three sentences) Who can we interview, and when are they free? Links: press release, existing coverage, deck, images Embargo or deadline: Best contact for follow-up:
Before you send
What we run, and what we do not
We cover
- Funding rounds, from pre-seed through growth
- Product launches and technical milestones
- Hires, acquisitions, partnerships and exits
- Regulation and policy that changes how you operate
- Research and data about the Baltic market
We do not
- Paid placements dressed up as editorial. Sponsorship is labelled as sponsorship or it does not run.
- Press releases reproduced word for word. We write our own version or we pass.
- Award announcements and list entries with no news behind them.
- Anything we cannot stand behind. If we cannot verify a claim, we leave it out.
How it works
What happens after you hit send
- 01
We read it, usually the same day
One of the editors reads every submission. We aim to reply within three working days, even when the answer is no.
- 02
We come back with questions
If it is a fit, expect a short call or a few emails. We will ask for numbers, dates and one person who can speak on the record.
- 03
Embargoes are respected, in writing
Tell us the date and time and we will hold to it. If we cannot, we will say so before you send anything sensitive.
- 04
Corrections are welcome and credited
If we get something wrong, tell us. We fix it and we say that we fixed it.
Coverage is never paid for, and paying for sponsorship never buys editorial. If a piece is commercially supported, it says so at the top.
Not a startup? SMEs, scaleups, research groups, accelerators and investors are all welcome to write in. If you are telling us about a company that should be in the directory, the same address works for that too.